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Thornova Solar and Upsolar Partner to Advance Solar PV Development in the Balkans

Thornova Solar and Upsolar announce a significant partnership, committed to providing customized solar solutions for the Balkan region, including Greece, Cyprus, and Romania.

In a significant step towards driving the sustainable development of the solar PV industry, Thornova Solar has announced a strategic partnership with Upsolar. This collaboration aims to deliver high-efficiency and reliable solar PV solutions to the Balkan region, including Greece, Cyprus, and Romania. Under the agreement, Upsolar will serve as the exclusive distributor of Thornova Solar's PV modules in these countries, focusing on ground-mounted power stations and commercial and industrial rooftop projects.

The Balkan solar PV market has experienced rapid growth in recent years, driven by supportive government renewable energy policies and increasing market demand. Located in Southeastern Europe, the Balkans enjoys abundant sunlight and high solar radiation, providing ideal conditions for the growth of the solar industry. As of the end of 2023, Greece had reached a total installed solar capacity of 7,105 MW, with plans to expand renewable energy capacity to 25 GW by 2030, with solar PV being a core component of this target. In Romania, policies such as the Contracts for Difference (CFD) mechanism and the National Recovery and Resilience Plan (PNRR) are set to add several gigawatts of new solar power capacity in the coming years, contributing to energy independence and carbon reduction.

Upsolar Greece, established in September 2009, acts as the official commercial representative of the international Upsolar brand in Greece and the broader Balkan region. The company has a track record of success, having delivered over 1 gigawatt (GW) of photovoltaic modules across the Greek and Balkan markets, catering to more than 800 projects. Comprising a team of seasoned professionals with extensive expertise in photovoltaics, Upsolar Greece maintains a deep understanding of solar energy technology and remains at the forefront of energy storage innovation.

This wealth of professional acumen positions Upsolar Hellas to offer clients reliable, efficient, and cost-effective solar energy systems that align with the sustainable energy demands of the local market.

"This partnership marks an important milestone for Thornova Solar as we continue to support the global energy transition and a sustainable future," said William Sheng, CEO of Thornova Solar. "Through this collaboration with Upsolar, we will not only expand our footprint in the Balkan region but also bring efficient and sustainable energy solutions that will contribute to local energy transformation and environmental protection efforts."

Ioannis Markatatos, Commercial Director of Upsolar Hellas, commented, “We are delighted to have reached this important partnership with Thornova Solar. We are confident in providing our customers in the Balkans with the highest quality photovoltaic modules, helping them achieve more efficient energy utilization and substantial investment returns. We believe that this partnership will be an important milestone for both parties to continuously promote the popularization of renewable energy and bring more opportunities for the long-term development of the local energy market"

As leaders in the solar PV industry, both Thornova Solar and Upsolar are committed to leveraging their expertise in technology, product manufacturing, and market services. Moving forward, the two companies will work closely to optimize products and services and develop solar solutions that address the unique needs of the region, ultimately driving further growth in renewable energy across the Balkans.

Upsolar

Upsolar Greece, established in September 2009, acts as the official commercial representative of the international Upsolar brand in Greece and the broader Balkan region. The company has a track record of success, having delivered over 1 gigawatt (GW) of photovoltaic modules across the Greek and Balkan markets, catering to more than 800 projects. Comprising a team of seasoned professionals with extensive expertise in photovoltaics, Upsolar Greece maintains a deep understanding of solar energy technology and remains at the forefront of energy storage innovation.

Thornova Solar

Thornova Solar is Tier 1 module brand focusing on energy solutions and the design and manufacture of renewable energy components, such as photovoltaic modules, solar cells, inverters and solar battery storage solutions. Our R&D team focuses on constantly developing innovative solar technology for the distributed generation rooftop and utility scale ground mounted solar markets. With our state-of-the-art automated production facilities, we deliver the reliability and performance you and your customers expect. Our local warehousing and logistics support across the globe ensure your projects are installed on time, every time.